SUCCESSFUL YEAR 2014
Berlin, 7th January 2015
The impressive growth of the online marketing platform Ingenious Enterprise pushes on. Between March and December 2014, the number of tracked conversions on Ingenious Enterprise has again increased hundredfold.
2014 was the year of breakthrough for the Berlin technology provider. Today, Ingenious Technologies records up to 120 000 requests per minute per client, processes them and plots them into customer journey chains. The amount of traffic, the value of tracked commissions and the value of shopping carts have increased simultaneously. This development shows that the company has further established itself among online advertisers.
The significant growth are driven by two main reasons, says Robert Schneider, COO Ingenious Technologies AG. „First, many more e-commerce players have decided to work with us, as we are an independent technology provider and we not only connect them to their top publishers, but also directly to other traffic drivers. Second, our clients are expanding and using Ingenious Enterprise as the technological platform for their international business.”
Within 14 days, many features and functionalities have been rolled out, which meet the high demands of professional online marketers. “The data acquisition and processing are highly available and they fulfill all criteria of the European data protection laws. We are proud of that,” explained Eugen Becker, CTO Ingenious Technologies.
More information: www.ingenioustechnologies.com
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About Ingenious Technologies:
Ingenious Technologies AG (www.ingenioustechnologies.com) is an independent technology provider for Business Analytics and Marketing Automation, with its headquarters in Berlin. Launched in 2012 by experienced online marketing experts from Technology, Marketing and Sales, the company focuses on the development and marketing of innovative, scalable technology for performance-based, branding-oriented online marketing and e-commerce. The one-product solution “Ingenious Enterprise” is developed to help advertisers, agencies and affiliates to monitor, analyze, optimize and process all their online marketing activities and partnerships across all channels and devices via a single platform. The solution meets all requirements of multi-channel tracking, affiliate software, private network and platform rating, billing, accounting and payment. With its dedicated support team, Ingenious Technologies also looks after its renowned customers from the retail, financial, as well as travel and telecommunications sector.
Christian Kleinsorge (CEO) and Eugen Becker (CTO) are continuously developing and improving the sales as well as the technology business in order to expand its position as leading innovator. The in-house research and development department ensures the innovative capacity of the company.
Apart from its headquarters in Berlin, Ingenious Technologies has subsidiaries in Szczecin, Madrid and Vienna.
If you need further information, please contact:
Ingenious Technologies AG
Anke Reuter-Zehelein
Director Corporate Communications
Französische Straße 48
10117 Berlin
rez@ingenioustechnologies.com
M: +49 172 85 53 53 2