Ingenious Blog
Gain market insights from the performance marketing world and find out what’s new at Ingenious.
The Transformation of Retail at K5 Berlin
Last week, Berlin was the focal meeting point for e-commerce. Independent journalist and well-known industry expert Jochen Krisch, who manages excitingcommerce.de invited leading brands, retailers, platforms and marketplaces to the K5 conference. And they all came...
Enhancements for your financial processes
Billing Run: Label & Billing Country based generation Why should this interest me? This enhancement offers more options to match your financial processes. You can now create billing runs based on the billing country of your recipients’ businesses or a customized...
Win tickets to K5 – Join us at the event of the year for brands and retailers!
Industry experts have spoken: The retail market will be dominated by platforms. Amazon, Zalando and co. are showing the way. Competition no longer necessarily comes from the direct competitor, but rather the omnipresent marketplaces and platforms – they will take away...
K5 – The Conference for Retail on 22nd and 23rd June in Berlin
Thriving in a World of Platforms – this is the theme of this year’s K5 conference. And that is the reason why e-commerce expert Jochen Krisch is inviting innovators and makers of the retail scene to come together. This is the first time that well-known brands and...
Public and Private Affiliate Networks – which is worth your while?
The world of affiliate marketing has evolved so quickly in a span of a few years. Has your business kept up? If you are placing your bets on your marketing partners to push your business forward, you will want to read on. When businesses consider affiliate marketing,...
The story behind Logitravel and Ingenious Technologies
Happy clients are great news to all of us at Ingenious. After all, we consider ourselves successful only if our customers benefit from our technology! Recently, we had a chat with our client Logitravel and are happy to be able to share with you the story behind our...
What you need to know about the new Analytics Overview
Our goal is to provide you with all of the information you need to make informed strategic decisions about your marketing activities. With that in mind, we are proud to present the new Analytics Overview page. Why should the new Analytics Overview interest me? As an...
Managing complex marketing ecosystems with the Ingenious Enterprise middleware
Marketers juggle between six and ten technologies daily. These technologies assist marketers with tracking customer interactions on online shops and mobile apps, updating product availability, maintaining marketing data, analysing marketing performance and so much...
What you need to know about the new Advertiser Tracking page
We at Ingenious Technologies are constantly seeking ways to streamline your workflows whilst giving you as much power and control over your platform at the same time. With the ongoing redesign of our product, we aim to deliver both despite them being usually...
#OMR17: Our Highlights
Oof, the two days spent in Hamburg at the Online Marketing Rockstars Festival 2017 (OMR17) simply flew by. And what an amazing time it was! Our sales and marketing team including our CEO Christian Kleinsorge came, conquered and left. Day 1 It all started last Thursday...
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