Ingenious Technologies Blog

OMR18 Highlights: Consolidating the data you ne...

Last week, our sales team was in Hamburg to attend Online Marketing Rockstars Festival 2018, the extraordinary expo and conference that attracts top influencers of the online marketing world and rockstars to meet. According to the official website, […]

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GDPR: Which of my performance marketing data is...

What is GDPR? The countdown begins. May 25th marks the enforcement of GDPR – probably the most researched and written about acronym to date. We all know by now that the General Data Protection Regulation (GDPR) provides legislation on […]

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Employee Spotlight: Felix Kleinsorge

In today’s employee spotlight, we find out more about our Sales Manager, Felix Kleinsorge! Don’t be fooled by how young Felix is – he is among the most experienced employees at the company. He started as an intern […]

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Affiliate Summit Europe 2018: Achieving more ef...

What a great two days at Affiliate Summit Europe 2018. Our COO Robert Schneider and Sales Manager Felix Kleinsorge were in London to meet up with advertisers, ad networks and portals from all over the world. The crowd […]

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Auctioned activities for charity in 2017

With a blink of an eye, it’s the end of another year. This time last year, we decided to hold a charity auction within the company, where we collected a list of activities for our colleagues to bid […]

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Visit our talk at Google Cloud Summit in Munich

Are you going to the Google Cloud Summit in Munich next week? We are – and we’re getting excited for our CTO Dr Siamak Haschemi’s talk, together with our Google Cloud partner Claranet, as he discusses migrating to […]

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The last-minute checklist for a successful Chri...

‘Tis almost the season to be jolly. Before your customers start singing “Last Christmas”, you might be scrambling behind the scenes to prepare your e-commerce for the last holiday shopping of the year. After all, we know how […]

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Employee Spotlight: Montserrat Cano Plá

In today’s employee spotlight, we find out more about our Customer Success Manager, Montse! Born and raised in the south of Spain, Montse moved to Münster for her Erasmus studies, then to Berlin for an internship and ended […]

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Identifying patterns in your customer journeys

With the influx of new advertising channels and partners, marketing managers have a myriad of opportunities to reach their customers today. That also means they are frequently confronted with the following question: Did my campaign work? The challenge […]

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Now available: Google & Yahoo certified tr...

We have news! After stringent evaluation, we are now a Google and Yahoo certified vendor. Our clients are now able to place banner ads from the Ingenious Enterprise platform onto Google and Yahoo using 1st party view pixels. […]

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