Our Story

2016

  • Changes to the supervisory board: Chairman Werner Penk is now supported by Malte von der Ropp, an experienced capital markets expert, and Peter Jaeger, an expert in the technology industry
  • Acquisition of technology company Qyotta UG, a specialist in development of cloud technologies, mobile applications and OpenSource
  • Winner of “Best Performance Marketing Technology” category in European Performance Marketing Awards 2016 in Amsterdam
  • Europe’s largest online fashion e-commerce Zalando signed on to use Ingenious Enterprise
  • Doubling of client base
  • Launch of B2B Ecosystem Ingenious Marketplace
  • Capital increase to finance growth and product development
  • Appointment of Maria de Lorenzo-Alvarez as Chief Sales Officer (CSO) to strengthen international expansions
  • Repolishing of positioning as “the independent technology provider for business analytics and marketing automation”

2015

2014

  • Attracting of international key customers in the e-commerce, fintech and advertising networks sector
  • Launch of the new Ingenious Enterprise platform at the Performance Marketing Insights Europe
  • Opening of the second R&D office in Szczecin, Poland
  • Start of the international Professional Services Team with customer support, managed service and training centre
  • Appointment of Robert Schneider as COO in early 2014
  • Capital increase for expansion and product development
  • First big advertisers and agencies are live with Ingenious products
  • Expansion of R&D department
  • Renamed Ingenious Technologies AG

2013

2012

  • Opening of the sales and R&D office in Berlin
  • Strategic decision to reposition as an independent technology provider
  • Start of new management with Christian Kleinsorge (CEO) and Eugen Becker (CTO)
  • Management buy-in

Ingenious Enterprise

The Performance Solution for Business Analytics and Marketing Automation