Built for Performance Networks

The flexible all-in-one platform for your advertisers and partners

We believe in tracking everything. How?

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Custom tracking domains

Offer an upgrade to 1st-party tracking to your advertisers to minimize the risk of ad-blocking and increase tracking accuracy

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Flexible tracking

Easily integrate our tracking into all major tracking systems (DoubleClick, etc) via a variety of features built to ensure compatibility

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Offline to online & cross-device tracking

With our progressive attribution functionality, your advertisers can track their customers offline and online, as well as across devices

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Customer lifetime value tracking

Identify the customer lifetime value using your customer IDs, and adapt your commission models over time

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Container tag solution

Offer our UI-configurable container tag solution to connect advertisers with your publishers to simplify their on-page tracking integrations

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Voucher tracking

Help your advertisers track the efficiency of their online and offline vouchers

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Basket tracking

With our basket tracking technology, your advertisers can analyse their product performance by tracking the actual items that their customers buy

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Post-view tracking

Add view data to your customer journeys to better analyse the effectiveness of your branding campaigns and attract partners

We believe you will impress your advertisers. How?

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Click filters

Enable advertisers to control CPC quality by providing time-based or location-based click filtering

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Conversion targets

Model the interactions you care about with commercial and analytical triggers

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Basket management

Advertisers can easily handle partial refunds, updated basket information and manage all aspects of their tracked baskets

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Voucher management

Offer your advertisers complete control over the timeframe, exclusivity and fraud handling of their vouchers

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Customer journey analytics

Advertisers gain deep customer insight by diving into the macro and micro view of their customer journeys, identifying patterns, and optimising channel overlaps

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Multiple product feeds

Enable advertisers to directly and automatically distribute product details to partners, therefore increasing the attractiveness of their offers

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Commission management

Highly flexible and versatile commission management so that your advertisers have a variety of compensation options for their partners

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Transaction validation

Advertisers can enjoy a variety of automations to free themselves from low value manual validation work

We believe you will impress your partners. How?

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Automated dashboards & reports

At-a-glance dashboards for live monitoring of partner commissions and business, complemented by powerful reporting to monitor advertiser-specific performance

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Transparent payment

Provide fully itemised payment entries, giving your partners full transparency over their commissions

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Ad space management

Empower your partners to manage multiple ad spaces easily, within a single login

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Ad media management

Powerful UI enable partners to search, filter and export their desired ad media, as well as set and apply sub IDs globally

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Conversion forwarding

Partners can integrate other systems faster by using our UI-configurable 3rd-party pixel technology (browser-side and server-side in real time)

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Multiple sub IDs supported

Up to 6 sub IDs can be used to enrich your partners’ reporting or pass through to external systems

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Deeplink generator

Provide partners with a foolproof way of generating correctly-formed deeplinks easily

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Data exports

Ad media, reporting and payment exports available in CSV, XLS and XML via the UI or magic key export links

We believe your brand comes first. How?

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Advertiser invoicing

Easily generate invoices with the information you need, based on customisable financial templates

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Partner payments

Advertisers can manage and control partner payments at scale with just a few clicks

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Fee management

Automated rule-based fee management to bill each advertiser according to your pricing strategy

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Payment flexibility

A variety of billing modes provided (e.g. pre or postpayment) to match your finance team’s desired billing process

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100% GAAP-compliance

Control your financial processes in a GAAP-compliant manner

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International capability

Tailor your financial documents currencies, tax systems, languages to the relevant markets you are present in

We believe in working smart. How?

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One advertiser management platform

Consolidate, label and manage all of your advertisers within one platform, enabling you to work efficiently

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Reporting

Analyse the performance of your account portfolio, across all advertisers and markets, easily in one go

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Automated dashboards

Manage all of your accounts at a glance with real-time dashboards configured to display your desired KPIs

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Rights & roles

As account managers change, you can easily hand over access to client data to the new account manager

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Attribution manager

Forget the outdated last-click wins model: help advertisers prioritise, and therefore reward, marketing channels according to their desired marketing mix

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Fee management

Automated rule-based fee management to bill each advertiser according to your pricing strategy

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Bulk export/import

As standard our features come with bulk export/import capabilities saving you from wasted time and frustration

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Technical support

As standard we provide advanced product support for those times when you need a helping hand

We believe your brand comes first. How?

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Full white-label

Your business. Your network. Your branding. Your own platform.

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1st-party domains

Provide your advertisers and partners with dedicated UI access running on your own domain

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Customisable finance templates

Easily generate billing documents for your clients based on defined templates with your branding and financial information

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Branded communication

Customise your email templates and integrate your email services to use your branding in all automatic system notifications sent out to your advertisers and partners

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API

Automate and integrate workflows into your marketing ecosystem using your Ingenious 1st-party branded API

With Ingenious, you benefit from…

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Fully comprehensive solution

We cover all your needs from providing a publisher interface all the way down to storing your financial documents.

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Data accuracy

We track everything, so you can provide your clients granular data-driven insights, even down to raw data analysis, all with no data sampling applied.

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Cost saving

Save on engineering and infrastructure costs. We charge monthly based on your product usage only.

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Time saving

We provide various automations so you can manage your accounts with ease.

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Control over your data

You can organise your tracked data and consolidate it according to your desired data structure and your clients’ KPIs.

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Knowledge base

We provide extensive documentation on our platform features, which you can refer to at any time.

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Serviced by industry experts

Our team consists of online marketing professionals bringing many years of varied experience to the table.

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Cloud native infrastructure

With our Google Cloud Partnership, we deliver you security and reliability of the highest standards.

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