Ingenious Technologies Blog

OMR18 Highlights: Consolidating the data you ne...

Last week, our sales team was in Hamburg to attend Online Marketing Rockstars Festival 2018, the extraordinary expo and conference that attracts top influencers of the online marketing world and rockstars to meet. According to the official website, […]

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GDPR: Which of my performance marketing data is...

What is GDPR? The countdown begins. May 25th marks the enforcement of GDPR – probably the most researched and written about acronym to date. We all know by now that the General Data Protection Regulation (GDPR) provides legislation on […]

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Employee Spotlight: Felix Kleinsorge

In today’s employee spotlight, we find out more about our Sales Manager, Felix Kleinsorge! Don’t be fooled by how young Felix is – he is among the most experienced employees at the company. He started as an intern […]

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Auctioned activities for charity in 2017

With a blink of an eye, it’s the end of another year. This time last year, we decided to hold a charity auction within the company, where we collected a list of activities for our colleagues to bid […]

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Visit our talk at Google Cloud Summit in Munich

Are you going to the Google Cloud Summit in Munich next week? We are – and we’re getting excited for our CTO Dr Siamak Haschemi’s talk, together with our Google Cloud partner Claranet, as he discusses migrating to […]

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The last-minute checklist for a successful Chri...

‘Tis almost the season to be jolly. Before your customers start singing “Last Christmas”, you might be scrambling behind the scenes to prepare your e-commerce for the last holiday shopping of the year. After all, we know how […]

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Employee Spotlight: Montserrat Cano Plá

In today’s employee spotlight, we find out more about our Customer Success Manager, Montse! Born and raised in the south of Spain, Montse moved to Münster for her Erasmus studies, then to Berlin for an internship and ended […]

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Erkennen von Mustern in der Customer Journey

Mit dem Aufkommen neuer Werbekanäle und Partner haben Marketing Manager heute unzählige Möglichkeiten, ihre Kunden zu erreichen. Das bedeutet auch, dass sie häufig mit der Frage konfrontiert werden: Hat meine Kampagne funktioniert? Diese Herausforderung an die Marketingspezialisten scheint […]

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Jetzt verfügbar: Google & Yahoo zertifizi...

Wir haben Neuigkeiten! Nach einem strengen Bewertungsverfahren sind wir nun von Google und Yahoo zertifizierter externer Anbieter. Jetzt können unsere Kunden Banner-Anzeigen von der Ingenious Enterprise-Plattform auf Google und Yahoo platzieren und dabei ihre First Party-Pixel verwenden.   […]

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