New Episodes!

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MARKETING

The Podcast with Ingenious Technologies

In addition to expert knowledge and exciting insights on partner marketing, we also provide basics on general marketing know-how to the point. Perfect for anyone wanting to make the most of their strategic partnerships.

THE LATEST EPISODES

PHILIP CORDES: ERFOLG DURCH ABSOLUTEN FOKUS AUF DEN VERBRAUCHER

PHILIP CORDES: SUCCESS DUE TO ABSOLUTE CUSTOMER CENTRICITY

Philip Cordes (Finanztip) talks to Tobias Rast (Ingenious Technologies) about Finanztip’s mission (financial education) and how successful partnerships with media partners and product providers evolve as a result.

WARUM BETREIBT EIN PORTAL AFFILIATE MARKETING?! – PODCAST MIT ANDREA SPRINGER-FERAZIN (IDEALO)

WHY DOES A PORTAL DO AFFILIATE MARKETING?! – PODCAST WITH ANDREA SPRINGER-FERAZIN (IDEALO)

Andrea Springer-Ferazin from the shopping and comparison platform idealo tells Tobias Rast how profoundly strategically her team has expanded the partner marketing channel.

PORTALE UND ADVERTISING IN EINER WELT OHNE COOKIES – MIT ULF HEYDEN

PORTALS AND ADVERTISING IN A WORLD WITHOUT COOKIES – WITH ULF HEYDEN

Ulf Heyden (BurdaForward) talks with Tobias Rast (Ingenious Technologies) about his experience in building portals (since the 1990s), about the current changes of marketing in publishing houses and portals. And about advertising in a world without cookies.

”Technology explained .. ”

Dr. Siamak Haschemi

Dr. Siamak Haschemi

CEO Ingenious Technologies

Tobias Rast

Tobias Rast

Senior Customer Success Manager Ingenious Technologies

Here, everything continues to revolve around the topic of partner marketing – only much more technological. In our new series Technology Explained … Dr. Siamak Haschemi and Tobias Rast discuss technological topics in partner marketing.

Topics with different specifications from within the areas of technology or cyberculture are covered.

What is actually so fascinating about event-based systems? How do you ensure the numbers are accurate? Why are internal control systems so crucial? What is pair programming? Find out all this and much more in our new series.

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