New Episodes!
#PARTNER
MARKETING
The Podcast with Ingenious Technologies
In addition to expert knowledge and exciting insights on partner marketing, we also provide basics on general marketing know-how to the point. Perfect for anyone wanting to make the most of their strategic partnerships.
THE LATEST EPISODES
13.08.2021
PM19 with Christopher Lindner (Ingenious Technologies)
Tobias Rast and Christopher Lindner on the last 12 months of our podcast #PartnerMarketing
16.06.2021
PM18 with Martin Heymann (Ingenious Technologies)
Martin Heymann on Legacy as an opportunity for improvement
25.05.2021
PM17 with Daniel Enders (PIA blueSummit)
Daniel Enders on the life and role of agencies in Germany
04.05.2021
PM16 with Dennis Petersen (Ingenious Technologies)
Dennis Petersen on the highlights of the presentations at the first Partner Marketing Summit
07.04.2021
PM15 with Siamak Haschemi (Ingenious Technologies)
Siamak Haschemi on data in online marketing and how best to use it in 2021
25.03.2021
PM14 with Robert Bratzke (preisvergleich.de)
Robert Bratzke on how he brought preisvergleich.de’s forgotten affiliate program out of the woodwork two years ago
02.03.2021
PM13 with Steve Hänisch (back-packers.org)
Steve Hänisch on his early days in affiliate marketing and the impact of the corona pandemic on tourism marketing
16.02.2021
PM12 with Siamak Haschemi (Ingenious Technologies)
Siamak Haschemi on the mystery: the cloud, what it is and how the cloud environment has evolved
20.01.2021
PM11 with Siamak Haschemi (Ingenious Technologies)
Siamak Haschemi on event-based systems: what is an event and why should systems work with it
21.12.2020
PM10 with Andrea Springer-Ferazin (idealo)
Andrea Springer-Ferazin gives us a look behind the scenes of idealo’s Private Affiliate Network
09.12.2020
PM09 with Philip Cordes (Finanztip)
Philip Cordes on Finanztip’s mission and how successful partnerships with media partners and product providers grow from it
01.12.2020
PM08 with Ulf Heyden (BurdaForward)
Ulf Heyden on his experience in setting up portals and on the current radical change in marketing in publishing houses and portals
09.11.2020
PM07 with André Koegler (easyMarketing)
André Koegler on why tracking cookies for conversion tracking are covered by legitimate interest and developments in legislation
26.10.2020
PM06 with Bernd Vermaaten (SoluteGmbH)
Bernd Vermaaten on the future of portals and dealing with Google and Amazon
29.09.2020
PM05 with Anna Gromańska and Marcin Michalski (Cube Group)
Anna Gromańska and Marcin Michalski on the skills marketers need these days and fairer attribution by moving away from the last click
07.09.2020
PM04 with Andrea Springer-Ferazin (idealo)
Andrea Springer-Ferazin about her very inspiring view on handling and designing with technologies
25.08.2020
PM03 with Dennis Petersen (Ingenious Technologies)
Dennis Petersen on Partner Marketing, Private Network Technologies and Events in the Corona Pandemic
28.07.2020
PM02 with Christian Bünder (belboon)
Christian Bünder about the fundamental system change at belboon, sustainability and tracking technologies
02.07.2020
PM01 with Johannes Rauner (Projecter)
Johannes Rauner on trends and current developments in the world of partner marketing
”Technology explained .. ”
Dr. Siamak Haschemi
CEO Ingenious Technologies
Tobias Rast
Senior Customer Success Manager Ingenious Technologies
Here, everything continues to revolve around the topic of partner marketing – only much more technological. In our new series Technology Explained … Dr. Siamak Haschemi and Tobias Rast discuss technological topics in partner marketing.
Topics with different specifications from within the areas of technology or cyberculture are covered.
What is actually so fascinating about event-based systems? How do you ensure the numbers are accurate? Why are internal control systems so crucial? What is pair programming? Find out all this and much more in our new series.