We believe in working smart. How?

Automated dashboards

Manage all of your advertisers at a glance with real-time dashboards configured to display your desired KPIs

Transaction validation

Advertisers can enjoy a variety of automations to free themselves from low value manual validation work

Multiple product feeds

Enable advertisers to directly and automatically distribute product details to partners, therefore increasing the attractiveness of their offers


Bulk export/import

As standard our features come with bulk export/import capabilities saving you from wasted time and frustration

One advertiser management platform

Consolidate and manage all of your advertisers within one platform, enabling you to work efficiently

Rights & roles

As account managers change, you can easily hand over access to client data to the new account manager

We believe understanding your customer is king. How?

Conversion targets

Model the interactions you care about with commercial and analytical triggers

Customer journey analytics

Dive into the macro and micro customer journeys to identify patterns and optimise channel overlaps

Channel and device analytics

Gain deep insight into your marketing mix and your customers’ device behaviours


Analyse the performance of your advertiser portfolio, across all markets, easily in one go


Ad media, reporting and payment exports available in CSV, XLS and XML via the UI or magic key export links


Automate and integrate Ingenious workflows into your own infrastructure using our 1st-party branded API

We believe in your brand. How?

Full white-label

Your business. Your network. Your branding. Your Ingenious platform.

1st-party domains

Provide your advertisers with dedicated UIs that are accessed over your 1st-party domain

Customisable finance templates

Easily generate billing documents for your advertisers based on defined templates with your branding and financial information

Branded communication

Customise your email templates and integrate your email services to use your branding in all communications sent out to your advertisers

We believe finance should be easy. How?

Fee management

Automated rule-based fee management to bill each advertiser according to your pricing strategy

Billing for Multiple Entities

Easily split and manage the billing for each entity on a single platform

Payment flexibility

Select your preferred payment process (e.g. pre or postpayment) according to your financial setup

International capability

Tailor your financial documents currencies, tax systems, languages) to the relevant markets you are present in

100% GAAP-compliance

Control your financial processes in a GAAP-compliant manner

Cloud-based document storage

All of your generated financial documents are stored safely and securely in the cloud
For portals and marketplaces

Become the top partner your merchants can't do without.

Searching on comparison portals, coupon and cashback portals or in marketplaces now has a key role in customer journeys. While they continue to face greater competition from the likes of Google, it has also evolved to become one of the most tech-driven environments in online commerce. Our platform offers you the fundament in your innovation journey.

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Nurture long-term partnerships with strategic merchants

By offering merchants an innovative technology that enables them to track any KPIs they need, analyse their performance granularly and maintain full data transparency, you can nurture long-lasting partnerships for greater growth.

Win more customers through better data utilization

By accurately tracking and analysing purchase behaviour, you can optimize your campaigns and landing pages focused on winning customer delight. This way, you can increase average order value and frequency in the long run.

Improve margins through streamlined processes

Gain actionable analyses from customer journeys, optimize your ad spend, and automate your financial processes easily with the Ingenious Partner Marketing Platform. Streamline your operational processes, so you can reinvest resources on growing your business.


“Ingenious Technologies was able to support us in getting the centralised tracking solution to work specifically for our business. They are constantly providing features appropriate to our merchants needs, whenever we needed them. We’re very satisfied with the solution and the service we receive.”

Franziska Grunwald

Head of Partner Management, idealo

idealo.de Franziska Grunwald

Your Benefits At A Glance

Identify sweet spots, optimize ad spend and tap onto your partners for growth – on a single platform

Track any variables you need

Get a tracking technology, which offers a granular level of customisation, so you or your merchants can track any variable (e.g. amount of sales, conversion rates, product sold).

Manage merchants easily

Connect strategic merchants to your platform, so you can provide them with transparent data and reports.

Standardized product data feed

Reduce administrative work by standardizing product data feed from all major advertisers and exporting customized reports easily.

Versatile commission management

Offer a variety of commission models in addition to the classic CPC, so you can better respond to the needs of the markets and merchants.

High data compatibility via API

Automate data transfer among legacy systems and other shop infrastructure via an open API.

Easy invoicing and payment

Managing merchants and their respective billing can be tedious, but not with us. We make invoicing and billing runs across countries, currencies and tax systems easy.