Ingenious Blog

Gain market insights from the performance marketing world and find out what’s new at Ingenious.

Thank you DMEXCO 2018!

As the years pass and business grows, so does Ingenious! This year Ingenious Technologies had the pleasure of sharing a booth with Belboon, where together we gave visitors a real taste of Berlin at DMEXCO 2018. Our “Späti booth”, inspired by the famous “Späti Läden”...

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GDPR and tracking opt-out

The General Data Protection Regulation (GDPR) entered force in the EU a few weeks ago. Because the regulation is broad, businesses will often find it difficult (particularly in the marketing industry) to figure out whether they need to adjust the way they store and...

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Updated Partner Management to support GDPR compliance

Why would this interest me? We have fine-tuned the partner management workflow to ensure that the information collected from partners has been reduced, and the password creation workflow is updated to support an initial access password before enabling the partner to...

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